TWIN Capital Management

TWIN Capital Management is an investment firm that came to FG for a visual update. Their investment philosophy relies on a proprietary process called the "Fundamental Tilt."

We tried to symbolize this element in a number of different ways, eventually reaching the solution you see here. The second, tilting shape symbolizes upward growth and also echoes the duality suggested by the word "Twin."

This mark was recognized in AIGA Pittsburgh's 2008 Context show.